Skin deep – Irish firms vie for cut of skincare market
As consumer demands for beauty products and skincare regime tools continue to be a trend, pressure falls on skincare and cosmetic companies to keep up.
Over the last decade, according to Enterprise Ireland, a significant number of new brands have come onto the market and that Irish beauty and cosmetic brands are increasingly becoming recognized for the quality products and authenticity.
This is particularly the case with company founders who seek to make a difference through the products they develop.
“Irish beauty and cosmetic companies demonstrate an exceptional commitment to making a positive impact on the environment,” Enterprise Ireland says.…
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