Drinking Olive Oil: Health and Beauty Elixir or Celebrity Fad?
Celebrities such as Kourtney Kardashian, Beyonce, Gwyneth Paltrow and Jennifer Lopez all extol the virtues of swigging extra virgin as well as slathering it on their skin. Credit: Tabibak / CC BY-SA 4.0 / Wikimedia Commons
Thanks largely to celebrity promotion, drinking olive oil has now become a worldwide TikTok sensation. Viral videos show influencers tossing back shots of cult olive oil brands, and proclaiming a wide range of health benefits from improving digestion to clearing up acne.
By Hazel Flight
In the ever-changing world of wellness trends and celebrity-endorsed health fads there is a new trend on the scene:…
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